Matt Ondrejko, Valley Irrigation vice president global marketing, spoke with Agri Marketing Magazine about where center pivot irrigation is headed in the next five years, as well as the critical role that marketing plays in the development and promotion of new products.
In farming, no matter if the crop is corn, potatoes, or grass hay, the name of the game is water. Whether it comes from Mother Nature in Kansas or from center pivot irrigation in California, the number one input to the crop is water. Water can carry nutrients from the soil through the roots to the plant, so that it can grow and return a yield; unfortunately, it can also run off the field, carrying nutrients and topsoil with it, or it can leach nutrients past the roots. Loss of water and nutrients have the same result – lost dollars – both in operating and fertilizer costs.
If you’re following this blog, I’m assuming you like to read blogs. While this may just be a really great assumption (seriously – really great, because blogs are amazing), you may be in the market for some new reading material.
If the agriculture industry could be described in one word, the most fitting word would be innovation. The ag industry is constantly discovering new ways to produce a safe and abundant food supply for an increasing population.
Controlling your center pivot irrigation operation may seem difficult or complicated. It may even be something that you rely on your dealer to help with. That is all about to change - enter Valley ICON smart control panels.
Linear irrigation is often seen as one of the most highly efficient methods, and may be the right fit for your field. Here are our top three reasons to consider linears on your farm.
Did you wake up excited for World Water Day today? Every year, World Water Day brings awareness to the importance of freshwater resources, as well as the sustainable management of freshwater. Please join Valley Irrigation in promoting the day that celebrates our most precious natural resource - water.
March 20th marks the first day of spring. You’ve spent fall and winter getting ready. Like an athlete training for the big event, you’ve been prepping for this growing season for months.
Valley® ICON™ - four completely new smart irrigation panels from The Leader in Precision Irrigation®. All four panels ship ready to connect to AgSense® or BaseStation3™, and they all have the same extensive feature set. So, which panel is right for you?
By definition, agriculture is, “the science or practice of farming, including cultivation of the soil for growing crops and the rearing of animals to provide food, wool and other products.” What does your mind’s eye see when you think of agriculture? For me, it’s a farmer wearing bib overalls, working in a corn field, performing back-breaking work and herding cows. Oh, and chickens – lots of chickens. The reality is, there is so much more to it than that; ag is way cooler than many people imagine.